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Promotions, Innovation Key to Continued Convenience Store Success

October 9, 2012

Promotions, Innovation Key to Continued Convenience Store Success
Source: Nielsen

When it comes to retail, no channel has more than convenience – and the U.S. convenience industry remains on a roll. More than 8,100 convenience stores (C-stores) have been added nationwide since 2005, bringing the total to 148,764. In fact, there are more C-stores than warehouse clubs, supercenters, dollar stores, supermarkets and drug stores combined.

In addition to store count, revenue is up for C-stores as well. Year-over-year sales in the U.S. grew 4.9 percent in the 52-week period ending August 4, 2012, compared to 3.7 percent growth for the marketplace overall. C-store drive-thrus are also on the rise, making most store items including grocery staples such as bread, eggs and cereal available through the window of the car.

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